Biztown Goes Spoonless with Früsh

Just before the school year ended, the primary teachers planned a school wide economic exhibit that transformed all the first and second grade classrooms into a marketplace where students could sell goods and services.  Parents and intermediate students played the role of consumers in this economic township with fake money (about $5) to spend in each town’s marketplace.  Emmalynn’s classroom became Biztown and buzzed with business for this one special day.

As the big Biztown day approached, Emmalynn changed her mind a few times as she decided what good or service to sell.  In the early brainstorming stages, she wanted to sell minutes to play with her ZhuZhu pet.  Later, she decided feeding people would be far more profitable than charging for ZhuZhu pet playtime and she suddenly became obsessed with serving smoothies made by Dad.

Then, like a sign from the bartering Biztown gods, a case of Früsh showed up at my doorstep the day before the big economic education event.

Of course, we had to sample the Früsh flavors before releasing them to the good folks of Biztown.  Unlike most drinkable yogurts, I found Früsh to taste less sweet.  That’s because Früsh has considerably less sugar than the other brands.  It also contains more calcium than most drinkable yogurts and even more calcium than a glass of milk.

These little bottles of drinkable yogurt that required no spoon were the perfect product to provide to Biztown visitors.  With some swift marketing genius, Emmalynn offered free samples to Biztown guests to sweeten the deal in purchasing a bottle of Früsh.

We also had coupons to share for the Biztown consumers who wanted to buy more at their local grocery store.  Of course, the teachers love the notepads and USB chargers.

But it was the Früsh and Früsh smoothies blended by Emmalynn that made everyone smile and go spoonless.

Früsh is yogurt on the go, so you don’t need a spoon. It’s made with real fruit, creamy yogurt and all-natural health boosters like HOWARU® Bifido probiotics and TruCal® calcium. This delicious, on-the-go superdrink lets you eat healthier without needing a spoon or an extra hand.  Packed with protein and calcium yet low in sugar, it’s perfect for busy moms on the run like me.

Visit goFrü to learn where to find Früsh in your neighborhood.  Like Frush on Facebook and Twitter for more tasty spoonless news.

*Disclaimer: I received Früsh products and marketing materials in exchange for honest review.* 


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